Founders Anke Audenaert and Rebecca Wolpinsky are digital marketing experts and veterans of the online learning industry. Their deep knowledge helps Aptly identify and fill the gaps for high-quality, digital-first programs with a practical learning approach.  

Aptly programs focus on topics at the intersection of technology and business—including digital marketing, social media, data analytics, accessibility, and career development. Courses integrate AI to offer hands-on instruction of current industry tools that underscore the immediate job relevance of the content. Through successful partnerships with global brands, Aptly's programs have earned widespread recognition and attracted millions of learners worldwide.